When baseball hits the All-Star break, the sports world seems to come to as slow a crawl as possible in the dog days of summer. A day after the All-Star break saw not much going on in the world of sports outside of the ESPYS. Because ESPN has moved their annual awards show to ABC for more exposure and a wider audience, and with no baseball to air, that leaves a void in the programming schedule for ESPN.  On Wednesday night, they filled that empty space with drone racing.

Drone racing is still a new sport breaking into the sports landscape, but the Drone Racing League is already in its second season. As we have covered before, it looks pretty intense. The league is also aware of all the critics it receives on Twitter the moment they get some exposure on ESPN.

Auburn wide receiver Kodi Burns must have been skipping around the channels when he noticed ESPN was broadcasting drone racing. This prompted him to tweet his desire to have football return as soon as possible.

The Drone Racing League did not let this comment by the college football player go without rebuttal, and they came in firing.

Get Burns some ice, because he just got… burned.

Auburn did in fact end the 2016 season with a record of 8-5, which included a 1-3 record down the stretch of the season that concluded with blowout losses against Alabama in the regular season finale and Oklahoma in the Sugar Bowl.

The DRL had some more fun on Twitter repsonding to unsuspecting Twitter users surprised by the airing of drone racing on ESPN, so it was not just Burns who was the object of the DRL’s responses.

Drones continue to be a tech trend that seems to gain more and more interest. We’ll see if the Drone Racing League can manage to stand the test of time or if this is a short-lived fad that passes by. But for now, the DRL is silencing any skeptics with some good social media awareness, and we hope that continues moving forward.

About Kevin McGuire

Contributor to NBCSports.com's College Football Talk, Athlon Sports and The Comeback. Host of the No 2-Minute Warning Podcast on iTunes, Stitcher Radio and iHeart Radio. FWAA member and Philadelphia-area resident.