Carolina Panthers quarterback Cam Newton posted an apology video Thursday night on Twitter and Facebook after he made a sexist remark aimed at beat writer Jourdan Rodrigue of The Charlotte Observer during a news conference on Wednesday. Newton told Rodrigue during the press conference that “it’s funny to hear a female talk about routes.”

Newton later spoke to Rodrigue and “expressed regret for using those words.” However, Rodrigue said the quarterback did not apologize, and as The Comeback’s Andrew Bucholtz explained in detail, that’s a problem.

But Newton finally apologized on Thursday for his “extremely unacceptable” comments, and forced or not, it seems to be a heartfelt apology.

“After careful thought, I understand my word choice was extremely degrading and disrespectful to women, and to be honest that was not my intention. If you are a person that took offense to what I said, I sincerely apologize to you. I’m a man who tries to be a positive role model in my community and tries to use my platform to inspire others. I take ownership to everything that comes with that. And what I did was extremely unacceptable. I’m a father to two beautiful daughters, and at their age I try to instill in them that they can do and be anything that they want to be. The fact that during this whole process I’ve already lost sponsors and countless fans, I realize that the joke is really on me.I’ve learned a valuable lesson from this. And to the young people who see this, I hope you learn something from this as well. Don’t be like me, be better than me. And to the reporters, to the journalists, to the moms, super moms, to the daughters, the sisters, and the women all around the world, I sincerely apologize and hope you can find the kindness in your heart to forgive me.”

The apology comes after Dannon yogurt reportedly ended their sponsorship deal with Newton on Thursday morning.

About Matt Clapp

Matt is an editor at The Comeback. He attended Colorado State University, wishes he was Saved by the Bell's Zack Morris, and idolizes Larry David. And loves pizza and dogs because obviously.

He can be followed on Twitter at @Matt2Clapp (also @TheBlogfines for Cubs/MLB tweets and @DaBearNecess for Bears/NFL tweets), and can be reached by email at mclapp@thecomeback.com.