Soccer teams have long been slapping advertisements on their jerseys to generate some extra revenue, and the fad has slowly made its way into the North American sports scene, with NFL practice jerseys and the NBA regular-season uniforms sporting sponsors on jerseys starting this season. While most sponsorships are generally viewed as a part of daily life for most soccer fans, Everton fans are a bit angry about the latest sponsor on their team’s jerseys.
Everton’s newest sponsor is Angry Birds, the popular mobile game from Rovio that has spawned off a number of spinoffs across multiple platforms and even led to a Hollywood animated production. Angry Birds is still going strong, and now the logo for the game can be seen slapped across the left sleeve of Everton’s jerseys.
— Everton (@Everton) September 17, 2017
From a design standpoint, the Angry Birds logo is rather large and obtrusive. It takes away from what is otherwise a fine-looking kit. At least it keeps within the color scheme though. Regardless, fans are not particularly happy about it and are poking fun at the look on Twitter.f
— Matty78 (@matty601) September 17, 2017
— Matt Boden (@mattefc71) September 17, 2017
— Joe🦁 (@OnlyOnomah) September 17, 2017
— Jack (@DembeleEdition) September 17, 2017
— Daddy Ings (@KloppComp) September 17, 2017
Don't lad 😞😞😞😂😂😂 pic.twitter.com/O02LJhlT05
— -Ryan- (@RyxnCon) September 17, 2017
At least Rovio has a sense of humor about the whole thing…
— LFCtillwedie (@LFCtillwedie) September 18, 2017
— Angry Birds (@AngryBirds) September 18, 2017