Nike closed on Thursday at $83.47 per share.
Adidas, Puma, and others were reportedly interested as well.
"Believe in something. Even if it means sacrificing everything."
Hey Syracuse, uh, we mean, Illinois.
It's hard to summon much outrage on this one.
From the bland to the bold to the beautiful, we take a look at what's new in NBA jerseys.
Some look great, some look terrible but people will buy them regardless.
Oklahoma is the third college football program to join Jordan Brand.
Nike's made basketball uniforms for years, but this is a new development.
One of the more surprising lucrative shoe deals given the timing, but with Zach LaVine's upside and in a big market, it makes sense.
No, they're not pumps, that's too easy.
Nike's player-themed ads are on another level.
The supposed kit for the USMNT in Russia could use some work.
Yep, UNC is a basketball school through and through.
Nike is thinking a bit too hard about this.
Nike and then Adidas. Is Under Armour next? "Stay tuned."
Lonzo lighting the court up in $160 Nikes instead of $495 ZO2s doesn't bode well for BBB.
Ball was spotted wearing some Nike Kobe ADs rather than his Big Baller Brand shoes.
There's definitely some resemblance.
Adidas mocked Arizona's new Nike football uniforms on Twitter.
The industry of criticizing Kevin Durant in particular and debating hot sports takes in general has become so...
The deal could rise to $48 million.
Can Nike's trio set a new world record?