The San Francisco 49ers held on to defeat the Detroit Lions 41-33 on Sunday, but confusion surrounding the status of wide receiver Brandon Aiyuk has overshadowed much of the excitement.
Aiyuk, the second-year receiver out of Arizona State, caught 60 passes for 748 yards and five touchdowns while also rushing for two scores last season. A versatile weapon that can be deployed in various ways, Aiyuk was expected to be a big part of the Niners’ offense this season. However, not only did Aiyuk not start against the Lions, but he only played 26 snaps all day and never logged one catch.
The lack of action led many to believe that Aiyuk was in the doghouse with head coach Kyle Shanahan. The coach met with reporters on Friday and was asked about the situation. Shanahan told them that Aiyuk is not, in fact, in the “doghouse” but that the team is simply trying not to overwork him given that he hurt his hamstring in the preseason.
Kyle on Aiyuk: "No, it's not a doghouse. He would've got his spot completely back; tweaked his hamstring before 3rd preseason game. Planned on rotating him; we did. and you get a big reaction to that; It's not personal…things are a bigger deal b/c of fantasy football (laughs)"
— Brian Murphy (@knbrmurph) September 17, 2021
“No, it’s not a doghouse,” Shanahan said. “He would’ve got his spot completely back; tweaked his hamstring before 3rd preseason game. Planned on rotating him; we did. and you get a big reaction to that; It’s not personal…things are a bigger deal b/c of fantasy football (laughs).”
That said, Shanahan definitely also talked a bit about how Aiyuk needs to play well during the week in practice and that he’s competing with some strong wide receivers for playing time.
Kyle Shanahan Brandon Aiyuk had a good week #49ers pic.twitter.com/WEIwpS3oDy
— Tracy Sandler (@TracyFGSN) September 17, 2021
As for Aiyuk, he told reporters on Friday that he hasn’t been on social media, so he wasn’t aware how much of a trending topic his absence had been.
Brandon Aiyuk says he hasn’t been on social media for a while so he doesn’t really know what’s been said this week.
“I had a couple people call me and tell me I was trending on Twitter."
— David Lombardi (@LombardiHimself) September 17, 2021
However, that doesn’t mean he’s not aware that his playing time has taken a step back. He talked about how he understands there will be “really high moments and really low moments” during his career and that he needs to “refocus” to “get back on track.”
Brandon Aiyuk: "I've already started to understand in this league it's never really just a steady path to the top. You're gonna have really high moments and really low moments, but I think it's all about how you refocus, how you rebalance and get back on track afterwards…"
— David Lombardi (@LombardiHimself) September 17, 2021
#49ers WR Brandon Aiyuk addressed the media today and says he knows he has to be focused 😤
🎥: @CamInman
pic.twitter.com/usgGuWwHFf— OurSF49ers (@OurSf49ers) September 17, 2021
“I’ve already started to understand in this league it’s never really just a steady path to the top,” said Aiyuk. “You’re gonna have really high moments and really low moments, but I think it’s all about how you refocus, how you rebalance and get back on track afterward.”
It would be pretty wild for the 49ers to not use a player like Aiyuk as much as possible given what he’s capable of. But clearly,t Shanahan has an idea bout what he wants to do, either because he doesn’t want to overwork his young star or because he’s trying to send a message. It might not matter which one is true if Aiyuk is scoring touchdowns a few months from now as San Francisco battles for a playoff spot.
In the meantime, all eyes will be on Aiyuk this weekend to see if he starts, how often he plays, and how many passes are thrown his way. The 49ers take on the Philadelphia Eagles on Sunday at 1:00 p.m. EST.

About Sean Keeley
Along with writing for Awful Announcing and The Comeback, Sean is the Managing Editor for Comeback Media. Previously, he created the Syracuse blog Troy Nunes Is An Absolute Magician and wrote 'How To Grow An Orange: The Right Way to Brainwash Your Child Into Rooting for Syracuse.' He has also written non-Syracuse-related things for SB Nation, Curbed, and other outlets. He currently lives in Seattle where he is complaining about bagels. Send tips/comments/complaints to sean@thecomeback.com.
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