Lamar Jackson Aug 27, 2022; Baltimore, Maryland, USA; Baltimore Ravens quarterback Lamar Jackson (8) stands on the sidelines durning the first quarter against the Washington Commanders at M&T Bank Stadium. Mandatory Credit: Tommy Gilligan-USA TODAY Sports

The Lamar Jackson saga continues to fascinate the NFL world. On Thursday, the NFL management council sent out a memo warning teams not to negotiate with a man named Ken Francis on behalf of the Baltimore Ravens quarterback. Francis is not a certified NFLPA agent.

“Violation of this rule may result in disapproval of any Offer Sheet or resulting Player Contract entered into by Mr. Jackson and the new Club,” read the memo.

While both Jackson and Francis have since vehemently denied the bizarre memo, they happen to be business partners. Yes, you read that correctly. Shortly after the NFL released the memo, the former MVP took to Twitter to announce that he and his business partner, Ken Francis, would be dropping something called “The Entire Gym” this summer.

Jackson released a 35-second commercial that displayed an outdoor gym or home fitness equipment being utilized on the go. It quite literally appears to be a gym in a suitcase.

“Combining outdoor training and a portable gym maximizes time and workout teams,” Jackson’s commercial states. “With over 250-plus workout routines, The Entire Gym brings you the flexibility to work out anywhere, anytime.”

Right now, it appears that Jackson has yet to publicly negotiate an offer sheet with any of the remaining 31 NFL teams not named the Baltimore Ravens. Regardless of whether Francis has negotiated on his behalf or not, Jackson used Thursday’s memo as an opportunity to launch a marketing campaign. Perhaps he doesn’t need an agent after all.

[Tom Pelissero, Lamar Jackson]

About Sam Neumann

Since the beginning of 2023, Sam has been a staff writer for Awful Announcing and The Comeback. A 2021 graduate of Temple University, Sam is a Charlotte native, who currently calls Greenville, South Carolina his home. He also has a love/hate relationship with the New York Mets and Jets.