Earlier concerns about ticket sales for this summer’s Olympics in Rio de Janeiro seem to be easing as the games inch closer and closer in Brazil.
It took fewer than five hours for the host nation to sell 100,000 tickets that were put on sale the same day authorities thwarted and arrested 10 people planning a terror attack at the games.
To date, approximately 4.4 million out of 6 million tickets have been sold for this year’s Summer Olympics, with the host nation accounting for three-fourths of all ticket sales. Sales are still expected to pick up close to the start of the games, mostly from those in and near Brazil in South America. While the main takeaway is that Brazil was able to blitz through 100,000 ticket sales in a short period of time, the overall outlook for the ticket sales for the games still remains a bit foggy.
“Given that the moment [in Brazil] is bad for the event, sales are good, but they aren’t great,” said director at São Paulo-based sporting consulting firm Máquina do Esporte Erich Beting in a story published by The Wall Street Journal.
As of early April when we last discussed the current state of affairs in the ticket department for the Olympics, roughly half of the available tickets for all events were still unsold, which was troubling. Without the ticket money expected to have already been accumulated, paying off some of the fees associated to the games became a bit more tricky, which may be part of the reason some security workers have been forced to sleep on floors.
