Two days after Arsenal owner Stan Kroenke had the terrible idea to start a “killing endangered elephants” TV channel, he has decided to get some good PR for his team.
Arsenal’s Emirates Stadium will now be powered by 100 percent renewable energy, and it’s “going green” in other ways, too.
From the International Business Times:
Arsenal’s chief executive officer Ivan Gazidis, who flanked Wenger at the switch-on, said it is important that the club makes a statement on its carbon footprint.
The move makes Arsenal the first Premier League club to switch to 100% ‘green’ energy for powering its stadium.
Furthermore, the Emirates Stadium also has a water supply which is recycled and used to reduce waste, and all food waste is sent to an anaerobic digestion plant where it is turned into more energy that will in turn supply the club.
“It is important we all take steps in this area. I am pleased that we have switched to green energy as a result of our partnership with Octopus Energy,” Gazidis added.
It’s worth noting that Kroenke also owns the Los Angeles Rams, Colorado Avalanche, Denver Nuggets and Colorado Rapids. So if a startup in the United States ever wanted to partner with Kroenke, there could potentially be some willing partners.
As climate change becomes even more intense, it’s important for massively influential sports teams like Arsenal to be leaders in moving to renewable energy, so good for the club.
That said, if you want a good run of PR, maybe don’t start a TV channel about killing endangered species.
[International Business Times]
