For months there have been rumors and reports that Vince McMahon would sell WWE, the professional wrestling company he turned into a multi-billion dollar entity.
It appears that the sale is finally happening.
According to Alex Sherman at CNBC, WWE is set to merge with Ari Emanuel’s Endeavor, the parent company of the UFC.
“A deal could be announced as soon as Monday,” said Sherman. UFC and WWE are expected to form a new publicly traded company as part of the agreement, according to the people, who declined to be named due to the confidential nature of the discussions.”
“Endeavor is slated to own 51% of the new combat sports and entertainment company, while WWE shareholders would get 49%, according to the people,” said Sherman. “The Endeavor deal gives WWE an enterprise value of $9.3 billion, they said.”
While there’s more to come on this story and what it means for WWE, there was no shortage of reactions to the news, which happens to come the weekend of WrestleMania.
Sherman also noted that “UFC and WWE are expected to form a new publicly traded company as part of the agreement.”
Now ain't that something…. https://t.co/uZ9OqNnW3O
— Carl Anka (@Ankaman616) April 2, 2023
https://twitter.com/henrytcasey/status/1642633701371572226
Wow. What a development. Endeavor now forms A combat sports entertainment conglomerate https://t.co/iSD6Bpvb0p
— Jeff Johnson (@JeffJSays) April 2, 2023
curious to see what WWE’s ppv model will look like after its deal with peacock expires https://t.co/LPjzOI5Cqu
— Hector Diaz (@iamHectorDiaz) April 2, 2023
