Bud Light makes major move with NFL to revive sales
"[Fans] want Bud Light to focus on beer. ... They want Bud Light to concentrate on the platforms that all consumers love, such as (the) NFL."
"[Fans] want Bud Light to focus on beer. ... They want Bud Light to concentrate on the platforms that all consumers love, such as (the) NFL."
During June and July, Bud Light sales were down around 30 percent year over year. They're now trying a NFL Sunday Ticket giveaway.
Google beat Amazon, ESPN and Apple to the deal.
News broke that the streaming giant could move on Tuesday night.