Magic Johnson was the first to put down a deposit for Los Angeles Rams season tickets, and it appears over 45,000 people have already joined him in the campaign’s first 48 hours:
The Los Angeles Rams have collected more than 45,000 season-ticket deposits ($100) in the first 48 hours of sales campaign. One deposit per.
— Sam Farmer (@LATimesfarmer) January 21, 2016
It’s important to note that putting down this refundable deposit just secures a spot in line to buy tickets:
The refundable $100 deposit for LA Rams season tickets simply secures your spot in line to buy up to 8 season seats. pic.twitter.com/8KtGA8XOx5 — Arash Markazi (@ArashMarkazi) January 18, 2016
And as Sam Farmer notes, most people purchase multiple tickets:
Keep in mind, one $100 deposit puts you in line to buy multiple season tickets — and people don’t tend to buy just one.
— Sam Farmer (@LATimesfarmer) January 21, 2016
Either way, the main takeaway from all of this is that over 45,000 people immediately showed their interest in Rams tickets, and the Rams’ move (back) to Los Angeles has firmly caught the attention of the city. The real estate market in Inglewood — the location of the new stadium that will be ready in 2019 — is “newly booming” already as well:
The LA Times reports that, though it’s only been a week since the official announcement that the Rams would be relocating from St. Louis, “investor interest in commercial real estate surrounding [the Rams’] future home” is newly booming. The blocks around the future stadium have plenty of retail and commercial space—the immediate area around the future venue is described as “strip malls and gritty auto body shops”—and investors are sniffing around all of it, anticipating the rising property values that they believe will come once the stadium’s complete.
Rams owner Stan Kroenke has to be very happy about the early reaction in Los Angeles to the organization’s return, although reportedly he will not be too pleased if the Raiders end up shacking up with the Rams in Inglewood.